Privacy Policy

1. Information We Collect

We collect information that you provide directly to us, including:

• Personal Identification Information: Name, email address, phone number, and date of birth.
• Medical Information: Health history, skin condition details, and treatment preferences necessary for safe and effective aesthetic care.
• Appointment Information: Booking details, treatment history, and consultation notes.
• Payment Information: Billing details processed securely through our payment providers (we do not store full card details).
• Communication Data: Messages, emails, and any correspondence you send us.

We may also collect certain information automatically when you visit our website, such as IP address, browser type, and pages visited, through cookies and similar technologies.

2. How We Use Your Information

We use the information we collect to:

• Provide, manage, and improve our aesthetic treatments and services.
• Book and manage your appointments and consultations.
• Maintain accurate medical records as required by healthcare regulations.
• Send appointment reminders, follow-up communications, and aftercare advice.
• Process payments and manage billing.
• Send promotional materials and newsletters where you have given consent.
• Comply with legal obligations and resolve disputes.
• Improve the quality of our website and services through analytics.

3. How We Share Your Information

We do not sell your personal information to third parties. We may share your information with:

• Service Providers: Trusted third-party providers who assist in operating our clinic, website, and services, bound by confidentiality agreements.
• Medical Professionals: In cases where a referral or specialist consultation is appropriate for your care.
• Legal Authorities: Where required by law, court order, or to protect the rights and safety of our clients and staff.
• Business Transfers: In the event of a merger, acquisition, or sale of assets, your information may be transferred as part of that transaction.

4. Data Retention

We retain your personal information for as long as necessary to fulfil the purposes described in this policy, comply with our legal obligations (including medical record-keeping requirements), and resolve disputes. Medical records are typically retained for a minimum of 7 years in accordance with applicable healthcare regulations.

5. Your Rights

You have the following rights regarding your personal data:

• Right to Access: Request a copy of the personal data we hold about you.
• Right to Rectification: Request correction of inaccurate or incomplete data.
• Right to Erasure: Request deletion of your personal data, subject to legal obligations.
• Right to Restrict Processing: Request that we limit how we use your data in certain circumstances.
• Right to Data Portability: Receive a copy of your data in a structured, machine-readable format.
• Right to Object: Object to processing based on legitimate interests or for direct marketing purposes.
• Right to Withdraw Consent: Withdraw any consent you have given at any time.

To exercise any of these rights, please contact us at privacy@lepearlaesthetics.com. We will respond within 30 days.

6. Cookies

Our website uses cookies to enhance your browsing experience. Cookies are small text files stored on your device. We use:

• Essential Cookies: Necessary for the website to function properly.
• Analytics Cookies: To understand how visitors interact with our website (e.g., Google Analytics).
• Marketing Cookies: To deliver relevant advertisements (only used with your consent).

You can manage your cookie preferences through your browser settings or our cookie consent banner.

7. Security

We implement appropriate technical and organisational security measures to protect your personal information against unauthorised access, alteration, disclosure, or destruction. All data is encrypted in transit and at rest. Access to personal data is restricted to authorised personnel only.

8. Third-Party Links

Our website may contain links to third-party websites. We are not responsible for the privacy practices of those websites and encourage you to review their privacy policies before providing any personal information.

9. Children's Privacy

Our services are intended for adults aged 18 and over. We do not knowingly collect personal information from individuals under 18. If you believe we have inadvertently collected such information, please contact us immediately and we will take steps to delete it.

10. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes in our practices or legal requirements. We will notify you of significant changes by posting the updated policy on our website with a revised "Last updated" date. We encourage you to review this policy periodically.